The archives

SEO

SEO Visibility Score: How To Find Yours and Help It Grow

August 9, 2024

Your SEO visibility score tells you something very important about your site: how effectively your SEO efforts are working to improve your site’s search engine rankings. Also referred to as search engine visibility, this score…

AI generated image of binoculars gazing out at an expanding universe

What Is SEO Visibility and How Can You Improve It? 

August 2, 2024

You know about SEO. But what about SEO visibility — is that the same thing? Not quite, but there’s certainly overlap.  Let’s look into SEO visibility, why it matters, and how to improve your site’s…

SEO Copywriting: Quick Guide & Best Practices

January 9, 2024

SEO copywriting is online writing created to be helpful to readers yet optimized to appear in search engine results. When done correctly, it uses carefully selected and relevant keywords to attract your website’s target audience…

Organic SEO Is a Long Game

August 24, 2022

Spigot has been designing websites in Park City since 2007, and for most of that time we’d come up first or towards the very top when searching for ‘Park City Web Design‘. Well, we’re no…

How to Migrate from Yoast SEO to The SEO Framework

December 22, 2017

I’ve used Yoast SEO (formerly WordPress SEO) for nearly as many years as I’ve been building WordPress websites. In the past few years Yoast SEO has famously gotten bloated and filled with ads. While I…

WordPress SEO, A Pre-Launch Checklist

November 18, 2011

[wpvideo 4ZB2FYEh w=620 h=360] I missed Mike Payne’s WordPress SEO, A Comprehensive Pre-Launch Checklist presentation at this years WordCamp Salt Lake City, but thankfully WordPressTV has posted this and a few other videos from the…

Nibbler: Awesome Website Testing

March 25, 2011

There’s a lot of ways to test and benchmark your website, but few are as fun as Nibbler. And it’s free! What does Nibbler do? Nibbler will go through 5 pages of which ever site…

How to get Google to Like You

March 22, 2011

So you want Google to like you, eh? You want to be at the top? Well good, because the top is a great place to be. It’s not easy to get there, though – so…

Why we don’t do Flash

September 8, 2009

In the early days of Spigot Design, Flash based websites were all the rage. We’ve long since learned new tricks, and as a result have pretty much dropped Flash based work all together. Not a…

Spigot Design Wants You to Get Noticed

May 1, 2009

The following is an article printed in the April 22nd issue of the Park Record, and is reprinted with permission: Website creator favors simple, clean & modern By ANDREW KIRK Of the Record staff Language…