Robot foot in dystopian setting. AI-generated image.

Our Take on AI and the Web (As a Web Design Agency)

September 26, 2024

“Is AI going to take my job?” is not a question I’m currently concerned with. How AI will change the way I work and how it affects the World Wide Web… now that’s more interesting.…

SEO Visibility Score: How To Find Yours and Help It Grow

August 9, 2024

Your SEO visibility score tells you something very important about your site: how effectively your SEO efforts are working to improve your site’s search engine rankings. Also referred to as search engine visibility, this score…

Why We Ask for Your Budget

August 8, 2024

Clients are sometimes reluctant to reveal their budget. But there are good reasons why we ask. As a full-service, custom web design agency, one of the first questions we ask a potential client is, “What’s…

What Is UI/UX Design?

August 2, 2024

Whether you’re interested in becoming a web designer or are looking to have a new website built, you’ll no doubt hear a lot about UI (user interface) and UX (user experience) design. Together, UI and…

AI generated image of binoculars gazing out at an expanding universe

What Is SEO Visibility and How Can You Improve It? 

August 2, 2024

You know about SEO. But what about SEO visibility — is that the same thing? Not quite, but there’s certainly overlap.  Let’s look into SEO visibility, why it matters, and how to improve your site’s…

How to Write Your Website Copy: Hire a Copywriter

July 11, 2024

Updated: July 11, 2024 There is one huge roadblock we see time and time again in web projects: content. No matter if you’re building your own website or you’ve hired a website design and development…

Why We Don’t Chase Web Design Awards

June 13, 2024

Spigot has been designing and developing websites since 2007. In that time we’ve built hundreds of websites and have yet to win a design award. And I doubt we ever will. What are we doing…

Using a Website Wireframe to Convert More Customers

June 7, 2024

Rumor has it you’re building a new website. That’s so exciting! You’ve likely already started imagining the finished product. How do your logo and brand colors look? Is it easier to use than your old…