Utah Foster Care
Utah Foster Care provides an invaluable service to the entire state of Utah and the children and families in need of fostering. Working with the UFC marketing team to build the latest version of utahfostercare.org has been a true honor and we're very excited about the results.
About Utah Foster Care
Utah Foster Care (UFC) is a nationally-recognized nonprofit that finds, trains and supports Utah families that are willing and able to provide a nurturing home for children in foster care. In Utah, more than 2,700 children are in foster care at any given time because their own families are in crisis. Substance abuse is often a factor in cases where children are removed from their biological homes.
Born to Serve
Utah Foster Care (UFC) is a private 501(c)(3) created by the Utah legislature and Governor Mike Leavitt in 1999. Its mission is to develop innovative strategies to help recruit, train and retain foster families. UFC fulfills this mission through a contract with Utah’s Division of Child & Family Services (DCFS).
When the legislature and Governor Mike Leavitt created UFC, they envisioned a state where children who must spend time in out-of-home care are offered safe, loving and stable homes until they can be reunited with their families or placed in a permanent adoptive home. Utah Foster Care has recruited and trained more than 12,000 families since its inception.
Mobile First for Conversion
The team at UFC realized that the majority of its users needed to access certain bits of information on the site, but usually needed more to begin the process. Putting an onboarding form front and center on the site became a focal point and has resulted in a substantial increase in the number of intakes they have processed. Making the form easy to use on mobile devices has increased that number even further.