A new website design that is more intuitive for their staff to edit, update and manage.
Health Line Project Overview
Our main purpose in rebuilding Health Line's site was to give the company something that was easy to navigate, update and maintain on the back end. We created advanced custom fields to make it simple for the company to enter information that would then display dynamically site-wide.
Additionally, we wanted to make their products easy to find and simple to understand. We created category landing pages and beautiful individual product pages, and our copywriter focused the copy on both keywords (SEO) to increase organic site traffic and digestible information that was easy to understand.